In this episode, Penn State Communications professor, Jenna Spinelle, unveils the secrets to crafting compelling stories with staying power. With her expert advice, you'll learn how to build a long-term body of work, overcome burnout, and navigate career pivots to make a lasting impact on your YouTube channel. Tune in now and prepare to take your channel to the next level.
1:30 Jenna’s Journey: Journalist to Professor
4:16 Shedding a dream 6:52 Career Pivots
9:49 The Cost of Saying “Yes” Too Much
17:01 Focusing on Evergreen Content
20:36 How to Create “In-Depth” Content
25:01 Jenna’s Self-Care Practice
29:30 On Good Writing and Diverse Content
40:01 Questions to Drive Long-Term Sustainability
Professor Profile: https://democracy.psu.edu/people/jcs5000/
Youtube Channel: https://www.youtube.com/@helengarcia/videos
Here are some great episodes to start with.